The digital asset manager leads the overall strategy and workflow of a digital asset management system and helps to acquire and protect an organization’s digital assets. Candidates for this role must be detail-oriented and have strong communication and multitasking skills. Knowledge of Adobe Creative Suite software is preferred.
Typical digital asset manager duties:
Developing and assigning metadata for digital assets, which may include media files like videos and images, and text files like blog posts and marketing copyPerforming ongoing audits of digital assets and managing the content life cycleOverseeing daily use and upkeep of the digital asset library
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